About First Line Ltd

First Line Ltd is an established world-wide supplier with over 30 years’ experience supplying premium quality automotive components to the vehicle aftermarket. The comprehensive portfolio offers an extensive range of over 37,000 references of Chassis, Engine and Braking components for all makes of vehicle.

With the headquarters located in Oxfordshire, England, and with multiple locations around the world, First Line is proud to be a global supplier to the independent repair sector.

First Line Ltd has strong, longstanding relationships with its manufacturing partners that enables the company to offer a consistent level of premium quality products, and more importantly, it’s the robustness of the internal processes and experience of staff, meaning everything that is supplied is going to be perfect for application.

In 2006, the 100 year old Borg & Beck brand was purchased by First Line, who have invested heavily in new product development and to bring the range up to date and increase the product portfolio.

The Key Parts brand is quite simply a competitive alternative to the First Line and Borg & Beck brands. Introduced by First Line Ltd in 2012, the Key Parts range covers only the high volume references aimed at meeting the price conscious side of the aftermarket without compromising the quality.

For more information about First Line Ltd view our corporate video here.



For more than 30 years First Line Ltd has faithfully served the UK aftermarket, supplying wholesalers with premium quality products through the First Line and Borg & Beck brands and in the process building a reputation for range, availability, quality and customer service which has been recognised throughout the industry.

Awards Gallery

International Track 200 2016
2016 Sunday Times HSBC International Track 200
MPD Supplier of the Year 2015
Motor Parts Direct Supplier of the Year 2015
Groupauto Supplier of the Year 2015
Groupauto Supplier of the Year 2015
International Track 200
2015 Sunday Times HSBC International Track 200
IFA Supplier of the Year 2013 (Silver Award)
2013 Sunday Times HSBC International Track 200
UAN Supplier of the Year 2012